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Some ponderings over Marketing world, some comments, and yes... the pyaas for the gyan !
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Google strengthens its internet lordship!!

Post placements am having a browse to check what all have I missed out on in that 1.5 week; and this one was just awesome- Google buying out YouTube and finalising a search partnership with MySpace. The computer market is poised for a mega war sometime in future. A computer is majorly used with internet interaction these days, so where Microsoft is making sure that it captures the desktop market and strengthens its hold on internet market too, Google is doing just the opposite, capture the internet market and seep into desktop too to complete a backend for its powerful tools. And mind it, Google has beaten Yahoo to get this buyout, while Yahoo is just wondering where its kingdom suddenly vanished !!

The still-unprofitable YouTube is the most expensive acquisition by Google yet. Google had flirted YouTube with an offer of $1.6 billion which finally came to $1.65 billion, and with beating out Yahoo, Google will gain access to the nearly 100 million users of MySpace too, providing web search and sponsored search links for the social networking site. MySpace's 115 million plus registered users are a vital source of traffic to YouTube, the internet's largest video-sharing site.

With this Google surely has gone a lot ahead in field of Online Marketing. According to MarketingVox, the deal with MySpacem will begin in the fourth quarter, with Google guaranteeing at least $900 million to FIM over three years, so long as the latter meets traffic and other commitments.

After Orkut, AdSense and Blogger (beta), lets see if Google also comes out with YouTube beta wherein one has to log on using the google account and password. Finally one fine day I see myself working out my way with technology with just ONE Google account :)

Sources: MarketingVox

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posted by Jas @ 12:29 PM,

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